The Evolution of Masala Dosa Prices in India: A Historical Overview
Recently, a viral photograph has sparked curiosity about the humble masala dosa, revealing that it was once priced at Rs. 1 in 1971. This simplistic yet eye-opening snapshot provides a window into the economic landscape of India during this period. Let's delve into the detailed history of masala dosa prices, from the early 1960s to the present day, and compare them to other affordable meals like hamburgers.
Early Days: 1960s to 1970s
During the 1960s, a masala dosa was priced at a mere 35 paise at Udupi Durga Bhavan in Mandavelli near the bus stand. This price point reflects the economic conditions of the time when a purchasing power of 35 paise was quite substantial. At Ratna Cafe, a masala dosa would cost a slightly inflated 40 paise. Other popular items like one plate bajjis, plain dosa, and one plate Mysore bonda were also priced at 25 paise each, indicating a standardized affordability across the menu.
By the 1980s: A Surge in Prices
By the early 1980s, the price of a masala dosa had increased significantly to 8 rupees at Mysore Cafe in Mumbai. Meanwhile, one plate of idlis and one vada cost 6 rupees, while a single coffee would set you back by 3 rupees. This marked a considerable jump from the early 1970s, showcasing the impact of inflation during the 1970s and 1980s.
The 1990s and Beyond: Steady Climb
In 1993, a masala dosa in Saravana Bhavan on Peters Road was priced at 24 rupees, indicating a continual rise in prices. Today, the price of a masala dosa is approximately 110 rupees, representing an annual increase of around 11.50 rupees from 1967 to 2024. The question remains: why did the price of a masala dosa jump from 35 paise to 8 rupees over an 18-year period? This unsolved mystery points towards the complex relationship between inflation and affordability in the food market.
Comparison with Western Fast Food: Hamburgers and Fries
While the increase in masala dosa prices was significant, let's also compare it to the cost of a Western fast food meal. In 1968, a cheeseburger and fries, along with a milkshake, cost 32 cents. Fast forward to 2024, and the same meal now costs a hefty $8.80. The annual price increase for a cheeseburger and fries is approximately 5.47 cents, which is significantly lower than the rate of increase for masala dosa. This highlights the unique economic journey of traditional Indian cuisine compared to global fast food chains.
The journey of masala dosa prices offers a fascinating insight into the economic and cultural changes in India over the decades. From a humble meal priced at 35 paise to a popular dish commanding 110 rupees today, it has been an interesting evolution witnessed both by diners and economists alike.